Experience and Transformation Design
Museums hold a prominent position in society and can offer much more than what meets the eye; in fact, visiting a museum has become a knowledge-rich and experiential activity for its visitors. But how can one create and ensure effective visitor learning experiences? Experiences should always be designed with the visitor in mind. The authors …
Continue reading "Eye tracking – museum experiences through the visitor’s eyes"
It's almost scary! At home, at work and during travel – digital technologies have become a routine part of our everyday lives. They transformed work, leisure and travel contexts. The use of technologies has allowed us to connect everyday life and travel, and so causing boundaries between once separated domains. Technology allows for access to …
Continue reading "Connecting or disconnecting… this is the question when travelling."
Smart technology, implying the terms intelligent and smart, refers to a product, condition or motion of a technology which involves a variety of functionalities. Smart technologies have received widespread interest in the tourism domain, because of the increase of information and communication technologies (ICTs) as well as the promotion of smartness in society and …
Continue reading "Smart technologies for personalized experiences"
Experiences represent the essence of the tourism industry. In recent years, consumers have been increasingly in search of experiences. Tourism experiences are undergoing constant change due to the growing importance of consumer involvement, co-creation and technology. Revolution through technology! What has changed is that technology has not only become a part of tourism. Technology …
Continue reading "A Typology of Technology-Enhanced Tourism Experiences"
The way people experience travel has changed! Digital technologies have had a major impact on how people experience travel. One of the most extensive transformations has been promoted by the increase of information and communication technologies (ICTs) in everyday life and travel. That’s why tourism research and management have been increasingly interested in exploring …
The selling of experiences has become increasing important in the travel and tourism sector. With consumer empowerment and digital technology surrounding all our life domains, contemporary consumers want more than just buy into experiences. They want to take part and co-create experiences. So what happens if we combine our efforts to involve customers and co-create …
This year's IFITT Doctoral Summer School 2017 was hosted at the ISCONTOUR - International Student Conference in Tourism Research at FH Salzburg University of Applied Sciences from 15-16th May. Over 200 participants from 30 countries exchanged knowledge in tourism research. Representing all levels of Bachelor, Master and PhD, students presented a wide range of topics, …
Continue reading "Knowledge exchange at IFITT Doctoral Summer School @ ISCONTOUR 2017"
#Hightech versus #hightouch, computers versus humans, self-service technology versus personalised service. These contrasting buzz words have received much attention in tourism research and practice lately. However, the real question is: Are these concepts mutually exclusive and at the end of spectrum? Or, could it be that high-tech technologies can lead to more high touch, personalised guest experiences? …
Continue reading "High Tech for High Touch Guest Experiences"
From 24-25th November, 2016 Dr. Barbara Neuhofer was invited to speak about the 'Experience Economy in the 21st Century: Creating dynamic and consumer-driven experiences through technology.' at the INTO 2016 Seminar in Mallorca, Spain. The INTO 2016 International Innovation & Tourism Seminar is an annual seminar, organised by the Government of the Balearic Islands to discuss cutting-edge developments in …
Continue reading "Barbara speaks at INTO 2016 International Innovation & Tourism Seminar"
(In the picture: Prof. Dimitrios Buhalis, IFITT President; Barbara Neuhofer, Bournemouth University PhD Student; Dr. Ulrike Gretzel, Chair ENTER 2012 PhD Workshop) Barbara Neuhofer, PhD student at the Bournemouth University eTourism Lab won the 2nd Prize of the PhD Workshop Best Proposal Award at ENTER 2012, held in Helsingborg, Sweden on 24th to 27th January …
Continue reading "Barbara Neuhofer is awarded 2nd Prize for Best PhD Proposal at ENTER2012"
