Service Design Project with Munich Airport

On Thursday 17.10.2018 Master Students of Innovation and Management in Tourism, together with their lecturer, FH-Prof. Dr. Barbara Neuhofer were invited to visit and experience Munich International Airport (MUC). The students attend the 3rd semester course 'Service Design' and study service design thinking, tools and methods. The day at MUC airport was a great excursion …

Designing the Customer Journeys of the Future with Lego Serious Play

It's time to play Lego Serious Play! 🙂 What is Lego Serious Play? Within the framework of the Service Design Course offered at the Salzburg University of Applied Sciences, the Master students Semester 3 group were invited to use the Lego Serious Play method, under the supervision of FH-Prof. Dr. Barbara Neuhofer, a certified Lego Serious …

Vortrag ‘Wie wird die Digitalisierung das Gästelerbenis verändern?’ auf der Alles für den Gast Herbst Messe

Digitalisierung - wie digitale Technologien das Gästeerlebnis verändern? Am Sonntag, 11.11.2018, hat FH-Prof. Dr. Barbara Neuhofer im Messezentrum Salzburg im Rahmen des „Alles für den Gast Herbst“einen Vortrag über Digitalisierung und deren Einflüsse gehalten.  Die „Alles für den Gast Herbst“gilt alsBranchen-Leitfachmesse für die gesamte Gastronomie und Hotellerie im Donau-Alpen-Adria-Raum. Mehr als 700 nationale und internationale Aussteller …

Going off the grid: Disconnected on my Digital Detox Walk

Technology, technology, technology Three years I have read, written, lived and breathed the topic 'Technology Enhanced Tourist Experiences'. On my PhD journey, I have studied the impact of technology on and its role in travel experiences. I did not only study the topic, but have have always travelled with 'my technologies', as probably many other people in my …

IFITT Next Generation: A successful 1st IFITT Doctoral Summer School

From 8-9th July 2013, I had the pleasure, together with my colleagues Alessandro Inversini and Nicolas Gregori, to organise the first edition of the IFITT Doctoral Summer School: Vision of eTourism,  hosted by Professor Dimitrios Buhalis at the Bournemouth University eTourismLab. The first IFITT Doctoral Summer School was a great success with more than 40 …