Smart technologies for personalized experiences

  Smart technology, implying the terms intelligent and smart, refers to a product, condition or motion of a technology which involves a variety of functionalities. Smart technologies have received widespread interest in the tourism domain, because of the increase of information and communication technologies (ICTs) as well as the promotion of smartness in society and …

A Typology of Technology-Enhanced Tourism Experiences

Experiences represent the essence of the tourism industry. In recent years, consumers have been increasingly in search of experiences. Tourism experiences are undergoing constant change due to the growing importance  of  consumer  involvement, co-creation  and technology.   Revolution through technology! What has  changed is  that technology  has not only  become  a part  of  tourism. Technology …

Technology Enhanced Destination Experiences

Experiences are transforming. A widespread concept in the tourism industry is the creation of experiences for consumers. The competition is bigger than ever. Destinations – as the core of the travel and tourism industry - have to find innovative ways to differentiate their products and create experiences and so provide value for the tourists. This …

Experience, Co-Creation and Technology: Issues, Challenges and Trends for Technology Enhanced Tourism Experiences

  Consumers are increasingly striving for experiences. They search for unique and memorable experiences, as products have become replicated and interchangeable in the 21st century experience economy. The concept of the experience economy has changed. For a long time, the experience economy was a vehicle to design and supply experiences to consumers and so to gain …

‘Smart Destinations: new horizons in tourism research and management’ – Dr Barbara Neuhofer keynoting @ Universidad de Alicante

It was a pleasure for Dr Barbara Neuhofer to keynote at the University of Alicante. Dr Barbra Neuhofer was invited for keynote speech at the International Seminar #STDRM2017  in Alicante, Spain. The Seminar was about 'Smart Destinations: new horizons in tourism research and management'. Dr Neuhofer gave a presentation on ‘Smart destinations and technology enhanced …

How to create the best experiences you can create: Maximise value through co-creation & technology

The selling of experiences has become increasing important in the travel and tourism sector. With consumer empowerment and digital technology surrounding all our life domains, contemporary consumers want more than just buy into experiences. They want to take part and co-create experiences. So what happens if we combine our efforts to involve customers and co-create …

New Paper on (Dis)Connectivity in Travel presented at ENTER 2017 Conference

From 24-26 January 2017, ENTER2017 eTourism Conference Rome in Rome took place, the world's leading annual conference on eTourism, organised by International Federation for Information Technology and Travel & Tourism (IFITT) Dr. Barbara Neuhofer, Head of Experience Design, Innovation and Management in Tourism at Salzburg University of Applied Sciences, presented a new study on "(Dis)Connectivity in the Travel …

Barbara speaks at INTO 2016 International Innovation & Tourism Seminar

From 24-25th November, 2016 Dr. Barbara Neuhofer was invited to speak about the 'Experience Economy in the 21st Century: Creating dynamic and consumer-driven experiences through technology.' at the INTO 2016 Seminar in Mallorca, Spain. The INTO 2016 International Innovation & Tourism Seminar is an annual seminar, organised by the Government of the Balearic Islands to discuss cutting-edge developments in …

Experiences of the 21st Century: The Era of ‘Technology Enhanced Tourist Experiences’

We have seen an increasing interest in customer experiences in recent years. Companies are seeking ways to create better experiences for customers and customers want more meaningful experiences when they purchase, consume or travel. Consumers are no longer satisfied with 'simple service', a simple service encounter or transaction. - Instead they want to get compelling experiences by buying into …