Experience, Co-Creation and Technology: Issues, Challenges and Trends for Technology Enhanced Tourism Experiences

  Consumers are increasingly striving for experiences. They search for unique and memorable experiences, as products have become replicated. The concept of the experience economy has changed. For a long time experience economy was a vehicle to design and supply experiences to consumers and so gain advantage. But times change, and the concept has developed, …

Technology as a Catalyst of Change: Enablers and Barriers of the Tourist Experience and their Consequences

  The way people experience travel has changed! Information and communication technologies (ICTs) have had a major impact on how people experience travel. One of the most extensive transformations have been promoted by the increase of information and communication technologies in everyday life and travel. That’s why tourism research and management have been increasingly interested …

Co-Creation through Technology: Dimensions of Social Connectedness

'Co-creation' has become an important term in tourism research and tourism practice. The tourist is the one who determines the creation of experiences and value. Nowadays the tourist can co-create richer, personal and more meaningful experiences online made possible through information and communication technologies. The potential for technology supporting co-creation has reached a new extend …

‘Smart Destinations: new horizons in tourism research and management’ – Dr Barbara Neuhofer keynoting @ Universidad de Alicante

It was a pleasure for Dr Barbara Neuhofer to keynote @ University of Alicante. Dr Barbra Neuhofer was invited for keynote at the International Seminar #STDRM2017  in Alicante, Spain. The Seminar was about 'Smart Destinations: new horizons in tourism research and management'. Dr Neuhofer gave a presentation on ‘Smart destinations and technology enhanced tourism experiences’. …

Wien, 5. Oktober 2017: Customer Experience Symposium – “Design Thinking als Chance im Tourismus”

Eine hochkarätige Runde mit Dr. Barbara Neuhofer diskutierte im Hotel Schani in Wien den Stellenwert von Inszenierung im Tourismus und den Einsatz von Design Thinking im Erlebnismarketing. Photo Credit: Christian Mikes „Design Thinking“ hat sich als neue kreative Methode zur Innovationsentwicklung etabliert. Damit werden gute Ideen nicht mehr dem Zufall überlassen, sondern gelten als Resultat …

How to create the best experiences you can create: Maximise value through co-creation & technology

The selling of experiences has become increasing important in the travel and tourism sector. With consumer empowerment and digital technology surrounding all our life domains, contemporary consumers want more than just buy into experiences. They want to take part and co-create experiences. So what happens if we combine our efforts to involve customers and co-create …

First Live-Action Role Play in Tourism Experience Design Class

How can you create extraordinary and memorable experiences for customers? Master students study Experience Design at the Department of Innovation & Management (IMT) in Tourism at the Salzburg University of Applied Sciences. This year in May, they learned the principles of experience design through a novel way of teaching, namely through the first a live action …

Knowledge exchange at IFITT Doctoral Summer School @ ISCONTOUR 2017

This year's IFITT Doctoral Summer School 2017 was hosted at the ISCONTOUR - International Student Conference in Tourism Research at FH Salzburg University of Applied Sciences from 15-16th May. Over 200 participants from 30 countries exchanged knowledge in tourism research. Representing all levels of Bachelor, Master and PhD, students presented a wide range of topics, …